About Westbury


Founded in 1998, Westbury is a leading provider of operational reporting solutions for IT Organizations and represents enterprise customers around the globe.

The company pioneered the principle of Service Management Intelligence, which puts the power of self-service reporting in the hands of process owners, IT managers, decision-makers, and those that need it most.

Its SMI Suite is an integrated ITSM reporting platform that transforms data into meaningful information and improves processes and performance.

Recently the company expanded its global footprint into Asia Pacific, in addition to the US and EMEA. Westbury is privately held with offices in Boston, MA and Amsterdam, Netherlands.


Improve IT performance


Built on best practices and methodologies like ITIL and IT4IT, covering over 15 years of ITSM knowledge & experience, Westbury’s solutions have ITSM intelligence embedded. Thanks to the ease of use (configure not code, drag and drop, no database specialists needed), rapid deployment (within 10 days up and running, save 66% time) and unique, adaptive architecture, our solutions help over 100 IT organizations worldwide to improve their performance including industry leading companies  such as Continental, PWC, Wolseley and Deloitte.

Leadership Team

Floris Verschoor


Floris, one of the founders of Westbury, brings 10 years of experience in Service Management and ITIL methodology. He is responsible for formalizing the strategy for new markets and technologies at Westbury. Prior to founding Westbury, he started Westbury USA and established a strong customer and partnership base with significant revenue streams for the Americas. Floris has significant experience working with large enterprise companies in adopting the ITIL methodology and implementing supporting solutions for IT processes. His experience in aligning IT processes with the implementation of service management solutions gives him unique capabilities to lead Westbury’s new markets.

Floris Verschoor is based in Amsterdam.

Ben Corten


Ben serves as Westbury’s Chief Financial Officer, and brings more than 15 years of finance and service management experience to the company. He oversees all corporate operations include legal, human resources and business administration. Prior to joining Westbury, Ben held positions at Prolin Automation and Telfort, where he brought significant success to both project management and corporate administration roles.

Ben Corten is based in Amsterdam.

Michael Bame

Director Sales and Marketing

Michael is directly responsible for the management of key accounts on behalf of Westbury including our alliances with HP, BMC Remedy and Cherwell. Michael works to maximize channel performance through sales generating programs for Westbury’s SMI enterprise tools.

Prior to joining Westbury, Michael spent eleven years at Hewlett-Packard, fulfilling a number of roles in Alliances and OEM Sales.

Michael is based in Austin, Texas.

Rob Hengeveld


As our COO, Rob is responsible for Professional Services and Support. With more than 15 years of experience in Service Management and ITIL methodology and in depth knowledge of Business Intelligences processes, he serves as an advisor for our customer’s BI strategy. Prior to joining Westbury, he gained extensive experiences in working for companies like Kana (a Verint Company), HP and ABN AMRO Bank Wholesale. His experience in aligning Business Intelligence processes with the implementation of the Westbury solutions gives him unique capabilities to lead Westbury’s Professional Services team and to provide valuable input to Westbury’s R&D roadmap.

Rob Hengeveld is based in Amsterdam.

Bens van Altena

Director Regional Sales – EMEA

Bens is responsible for selling Westbury’s SMI Suite throughout the EMEA region. In addition to sales, Bens also plays an active role in working with our customers and channel partners to ensure strong relationships. Bens is a seasoned sales executive with more than 30 years of experience working with partners such as HP, BMC and Oracle.

Bens is based in Amsterdam.

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